Aequitas is a purposeful name, linked to what we intend to offer to farmers, importers and roasters. Equity is our core value. Equity became Aequitas. It derives from the Latin word Aequitatis that is root of the word Equity. Aequitas was the Roman goddess of fair dealing and honest measure. It refers to the Latin concept of justice, conformity, symmetry, evenness, and fairness.